When the topic of major fashion capitals of the world comes up, many people picture Paris, Milan, and New York City. That’s accurate, but the global fashion market is expanding. Thanks to the onset of technology, ideas are being exchanged on a larger scale than ever before: one that is worldwide. The Internet makes it possible for people from all corners of the Earth to interact, and as a result, cultural swaps are now on a global scale. This has helped countries that were not previously known for fashion find footing in the increasingly worldly fashion industry.
Brazil has seen enormous growth in its fashion foothold, and it’s only going to increase in the coming years. The key to being fashion-forward is to keep an eye on the designs coming out of this country, as they are the future of fashion. Brazil used to be primarily known for bikinis, which were just about its only fashion export. That’s changing, however, and the face of Brazilian beachwear in particular has expanded greatly.
One example of an up and coming Brazilian brand is Rosa Cha, which specializes in fun, flirty designs. They design clothing, shoes, and accessories, but their beachwear is particularly impressive. If you want to be both comfortable and fashion-forward, look no further. Asymmetrical shapes and geometric patterns abound, giving their designs a chic edge that’s eye catching and unforgettable.
Another designer to add to the top of your list is Ana Carttori. A former model turned designer, Ana knows the fashion world inside and out. Her beachwear is inspired, and it clearly reflects her Brazilian roots while incorporating cultural flair from her travels around the world. Her style is all about natural beauty and classic good taste.
Cassia Mallmann created a Brazilian-influenced style that has a unique perspective and a polished finish. Her brand has national consolidation, and focuses on being fluid, elegant, and light. Diversity in its artistic and social personalities makes it remarkable. Being fashion forward has never been more fun.
With these three designers in mind, it’s easy to see why Brazilian fashion is growing at such a fast and large-scale rate.